Envy/optic gaming

Campaign creation, in-game assets, & team branding

The dynamic world of esports & gaming required various creative initiatives to lead. This included frequent campaign launches for championship gaming events, new merch roll-outs, large creative-led production shoots, & an overall company refresh.

Keeping an on-the-ground approach to social listening, we successfully created and nurtured a major presence in the gaming world through a modern creative aesthetic and frequent campaigns. This led to sold out merchandise, huge growth via social media and successful strategic partnerships.

Role: Creative Lead/Art Director