photography
photography
PHOTOGRAPHY PROJECTS
Bombay Sapphire x Basquiat
The Bombay Sapphire and Basquiat collaboration is a fascinating intersection of art, culture, and brand storytelling. As the creative director for the product launch, I envisioned this partnership as a bold statement that celebrates both artistic expression and the vibrant history of street art.
Role: Creative Director
envy gaming / optic gaming
Large-scale production shoots with talent to announce new Esports athletes, content creator partnerships and merch launches.
Role: Creative Director
Dewar’s whisky x usga
Dewar’s Whisky established its brand presence as the official whisky of the United States Golf Association Championship. This initiative highlighted Dewar’s in a natural manner at a culturally significant event, creating a lasting impression with minimal financial risk. The content received internal awards and demonstrated the effectiveness of premium social media content, effectively revitalizing the bottle with a fresh brand narrative.
Role: Creative Director & Photographer
minnie style
The launch of MinnieStyle, a new women's lifestyle brand under Walt Disney, was a comprehensive campaign that brought the brand to life across multiple platforms. This initiative included an extensive social media strategy and on-location content showcased prominently above the Disney Store in Times Square. The campaign effectively positioned MinnieStyle as a vibrant, fashionable brand that resonates with Disney fans and lifestyle enthusiasts alike.
Role: Photographer
Stillhouse
The launch of Stillhouse’s new Peanut Butter S’mores flavor featured a comprehensive suite of graphics, studio photography, and an on-location lifestyle photoshoot with talent. We focused on capturing the hiking demographic through relatable imagery that highlighted ideal use cases, effectively showcasing the product in a way that resonates with outdoor enthusiasts.
Role: Creative Director & Photographer
Carnegie pizza x goldbelly
Photoshoot with specific brand-guidelines for Carnegie Pizza in NYC for the Goldbelly platform.
Role: Photographer
CORSAIR / origin pc
Studio shoot for Origin PC’s new laptop product launch.
Role: Photographer
MODEL VOLLEYBALL
Event in South Beach for sponsored brands, signed models & celebrity talent including Brody Jenner
Role: Lead Photographer
e-commerce
Fashion shoot for e-commerce brand launch
Role: Photographer
VIVITAR
Lifestyle shoot of new product line-up (headphones, speakers etc.)
Role: Creative Director & Photographer